Level Three Web Engagement
We see three levels of interaction on the web. Most companies don’t even attempt to go beyond level two.
Level One: Design – what is seen
Roberts Strategies works with great designers including your in-house team and integrates the UI. We work with off-shore services to cut PSD’s into standards based HTML/CSS or CMS templates.
Level Two: Message – what is said
We work with our communications and strategy team to hone the message. We analyze site metrics and test all major interaction with customers. We work with the social web to ensure you are in the conversation.
Level Three: Function – what is done
But where we set ourselves apart is by implementing the third level of engagement. Design and copy are important, no doubt. We built our business getting the message right. But on the web you have the ability to engage at a level beyond words and pictures. Look carefully and you’ll see how few companies even attempt to engage their customers beyond level two.
Are you really satisfied with the toll free number and generic contact form? Is your web presence really the pinnacle of customer engagement for your industry? Does what your site can do now the ultimate level of interaction?
Unshackle for a moment from the limitations of your current site, legacy systems. Put away thoughts of lengthy development timelines based on outdated technology proposed in the past.
Now, think for a moment about what would you would really like your customer to accomplish once you get them to your site?
We are the guys who are great at implementing great strategies for great companies.
We are Roberts Strategies.
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